Volkswagen »Think Blue«

ROLE 3D & animation YEAR 2010

Blue is the new green. For their 2011 eco awareness campaign Volkswagen approached us with the idea for a movie that inspires people to change their daily habits into something bigger and better. Going green through an image movie? Just the challenge I love! So, to help VW tell the full story of a better world we created a visual experience that takes the visitor on a wonderful journey through a blue city. The abstract idea of sustainability and a greener lifestyle is symbolized through simple pictures and animations.



PRODUCTION BM8 GmbH, Hamburg/Germany PRODUCER Henrike Boege CO-PRODUCTION Sehsucht GmbH, Hamburg/Germany DIRECTORS Ole Peters, Hans-Christoph Schultheiss PRODUCER Stephan Reinsch CONCEPT/ART Hans-Christoph Schultheiss, Axel Broetje, Peter Balicki 3D CHARACTER Markus Geerts, Sebastian Mayer, Markus Plinke 3D ENVIRONMENT Peter Balicki, Vitaly Grossmann, Matthias Thomann, Joern Engelke COMPOSETING Beatrice Wellenbrock, Silke Sieler, Hans-Christoph Schultheiss, Sebastian Spitze MUSIC BLUWI Hamburg Fritz Rating, Stefan Will

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